BPI Wealth, the wealth management arm of the Ayala-led Bank of the Philippine Islands (BPI), proudly announces that its digital accounts surpassed P1 billion in assets under management as of June 2024. This includes investments in Unit Investment Trust Funds (UITFs) and Mutual Funds, custody, and segregated portfolios opened and transacted online through its digital investment account opening platform, e-Invest by BPI Wealth. This milestone marks a significant achievement in BPI Wealth's ongoing mission to make investments easier and more accessible for Filipino investors.
PMA goes digital! Investors can now use their mobile, laptop or desktop devices to open a Portfolio Management Account and access treasury bills and other high-quality investment securities.
“Reaching P1 billion in AUM through digitally opened accounts is a strong validation that our digital initiatives are on the right path. It also signifies Filipinos’ readiness to adapt to technologies that allow them to take control of their financial futures through investments. Our commitment to sustainability through embracing digital solutions is resonating with our clients and driving growth for the business,” noted Maria Theresa D. Marcial, President and CEO of BPI Wealth.
In 2023, BPI Wealth made a significant move towards democratizing access to high-quality investments by lowering the minimum investment for its Unit Investment Trust Funds (UITF) and Mutual Funds to P1,000 for peso funds and USD 100 for dollar funds. Alongside this, BPI Wealth introduced a fully digital account opening process for retail fund investors, further simplifying the investment journey for clients.
The transformative impact of the e-Invest by BPI Wealth platform on customer onboarding was recognized in the 2024 Digital CX Awards held in Singapore in April 2024. BPI Wealth won the awards for Best Wealth Manager for Digital CX in the Philippines and Best Digital CX for Account Opening and Customer Onboarding for Wealth Management. As of June 2024, over 20,000 new investments accounts have been opened through e-Invest.
Portfolio Management Account goes digital
Building on this success, BPI Wealth has now launched a paperless, all-digital end-to-end account opening process for its Portfolio Management Account (PMA). PMA is an investment vehicle that allows clients to invest in a variety of high-quality securities and investment outlets that have passed BPI Wealth's stringent accreditation process. With the addition of PMA, clients can now open an investment portfolio and invest in various tenors for Treasury Bills starting at PhP500,000 via the same platform, www.bpimanagedfunds.com. A client needs only a single PMA to be able to subsequently invest in other available securities such as preferred shares and corporate bonds.
“This new digital initiative exemplifies BPI's commitment to providing clients with innovative and accessible financial solutions. We have a growing list of sophisticated investors who want a consolidated view of their assets in one account, which is the primary benefit of a PMA. Going fully digital now gives them the benefit of accessing this specialized investment vehicle at the comfort of their home, and at their fingertips,” noted Marcial.
Clients can now complete the opening process for their PMA through e-Invest, using their Android and Apple devices or their laptops and desktops, eliminating the need for branch visits and paperwork. This user-friendly and sustainable process ensures that clients can start managing their investments efficiently and effectively.
In addition to the convenience, clients who open a PMA will also benefit from having a dedicated Investment Advisor. These investment professionals will provide personalized investment strategies tailored to meet each client's unique investment needs, ensuring a bespoke and attentive investment management experience.
BPI Wealth remains committed to breaking barriers in the financial industry and providing all Filipino investors with the tools they need to grow and manage their wealth effortlessly.