Press Release
Apr 16, 2025

The Bank of the Philippines Islands (BPI), through its social development arm, BPI Foundation (BPIF), strengthens its commitment to financial literacy by partnering with Knowledge Channel Foundation, Inc. (KCFI) to bring Estudyantipid, an engaging financial education video series, to schools in the Bicol region. This partnership is supported by the donation of Knowledge Channel TVs (KCTV), ensuring students gain access to quality financial learning resources.

Educators and community members attend an insightful session on making informed financial decisions, facilitated by the BPI Foundation and Knowledge Channel.

BPIF and KCFI are working together to provide KCTVs to beneficiary schools in Naga City, Camarines Sur, and Sorsogon, areas significantly affected by Typhoon Kristine last year. More than just providing equipment, this initiative aims to instill financial awareness and responsibility among students. 

“Together with our partners from KCFI, we are delighted to contribute to the revitalization efforts of our beneficiary schools in Bicol. Through the Estudyantipid series, we aim to inspire and equip the youth with essential financial knowledge, helping them develop healthy financial habits early on. By doing so, we empower them to build a more secure and financially stable future,” said Carmina Marquez, BPIF Executive Director.

Launched in September 2024, Estudyantipid presents short-form video lessons that introduce students to basic financial concepts, including saving, budgeting, and responsible spending. Integrating these lessons into classroom learning empowers students to build smart financial habits that will serve them well into adulthood. The program supports the Bangko Sentral ng Pilipinas’ (BSP) ongoing advocacy for youth financial literacy.

The partnership between BPIF and KCFI was launched in 2024, during which 15 KCTVs were donated to last-mile schools across various provinces, including Ifugao, Aklan, Cebu, South Cotabato, and Sarangani, benefiting over 8,000 students.

This year, Tinago National High School in Naga City became the first recipient of a KCTV, providing students and teachers with access to Estudyantipid and other valuable educational content. Additional schools in Bula, Camarines Sur, and Donsol, Sorsogon, will also receive KCTVs as part of this ongoing effort. The initiative is expected to benefit over 7,000 students in the region.

Ed Calma, KCFI Vice President, discusses ways to integrate financial education into schools during the Knowledge Channel TV turnover and training session.

“We are pleased to partner with BPIF in this transformative campaign to support the Filipino youth. By integrating Estudyantipid into classroom learning, we aim to equip students with essential financial knowledge, empowering them to make informed decisions and build a foundation for long-term success,” said Edric Calma, KCFI Vice President.

Estudyantipid videos highlight smart budgeting tips to inform students on managing finances and saving for the future.

BPI has remained dedicated to empowering Filipinos and building a better Philippines—one family, one community at a time. Through BPIF, Estudyantipid and the donation of KCTVs underscore BPI’s commitment to its aspiration, “Kasama Lahat sa Pag-Unlad,” reinforcing its role as a catalyst for financial inclusivity and education.


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